Newspaper Story: Our client Salad Creations Canada discussed the opening of it’s latest franchised store in the Erin Mills Towne Centre.
SALAD CREATIONS OPENS
Tossing it in. Salad Creations opens for business Tuesday at Erin Mills Town Centre.
Salad Creations is being tossed into the mix of vendors at the Erin Mills Town Centre food court.
The chain, which opens a franchise Tuesday (Dec. 1) at the Mississauga mall, its third Canadian location, offers a fresh alternative to fast food, says Salad Creations president Brenda Bot.
She believes that, when given the choice, people will opt for a healthier alternative.
“There is nothing else like this that (offers) people a healthier alternative to pizza or your typical burger and fries,” said Bot, who last year purchased the Canadian rights to the chain, which was founded six years ago in Florida and today numbers more than 50 shops across the U.S., eight in Brazil, two in Toronto and one each in Ireland and Kuwait.
“We provide food fast, but not fast food,” added Bot, who’s planning a 50-store rollout across Canada. “Diners today realize that eating right doesn’t have to be a chore. At Salad Creations, we offer something that many people didn’t know existed — healthy food that looks good, tastes great and is made for you, just the way you like it.”
Customers can create their own salad using four types of lettuce, more than 40 ingredients and some 20 salad dressings. A chef then prepares the dish.
A dozen featured salads and 10 different wraps are also on the menu. The shop also serves paninis, chef-prepared soups, organic coffee and biscottis.
And, says Bot, they’ve switched to more environmentally friendly cardboard takeout containers.
Judy Peters, owner of the Erin Mills franchise, believes the timing is right for Salad Creations.
“This is a concept that has long been needed as an alternative in a food court environment and I know it will be welcomed by the residents of Mississauga who are fast becoming more health conscious while still looking for great-tasting food,” she said.
Salad Creations will open at Bramalea City Centre by the new year. More locations are planned elsewhere in Ontario as well as in Alberta, Saskatchewan and British Columbia.